Cbs Pro Apr 2026

Bundle your "Early Evening" linear spots with "Post-Newscast Streaming" as a single package. Use the new "Reach+ Frequency" dashboard in CBS Pro Insights to show local grocers and QSRs how streaming captures the "dinner rush" audience linear misses. 3. Compliance Alert: Political Spot Separation With the general election cycle heating up, the FCC’s "Use of Candidate Records" rules remain the top liability risk. CBS Pro’s compliance module has been updated to flag any instance where a Super PAC spot is scheduled within two breaks of a candidate’s direct spot.

Please run the "Separation Exception Report" in Traffic Pro daily at 10:00 AM ET. Reminder: Digital streaming inventory for political ads requires a separate SID (Streaming ID) from your broadcast SID. Do not co-mingle. 4. Feature Spotlight: The Creative Vault Is your production team spending hours re-encoding client spots for HLS streaming? The new Creative Vault in CBS Pro Central automatically transcodes any uploaded MP4 into four separate outputs: Broadcast HD, Mobile Streaming, Desktop, and CTV (4K upscale). cbs pro

Maximizing Q3 Spot Load: New Digital Integration & Localization Tools Roll Out for CBS Affiliates Bundle your "Early Evening" linear spots with "Post-Newscast