Logistica Propia Tracking -

The Last Kilometer

She confronted the driver, Carlos, a 12-year veteran.

A restaurant owner in Providencia showed Val the email alert she’d received that morning: “Your 12-case order of Amber Ale left our dock at 08:14. Driver: Carlos. ETA: 09:47. Live map below.” logistica propia tracking

That night, Val stood in the warehouse, watching the dashboard refresh. Three trucks active. Two deliveries completed. Zero anomalies.

“That was them,” Val said. “This is us. Logística propia means our rules. From today: no pre-calls. If the customer isn’t there, you scan the ‘missed’ code, leave the beer in the geo-locked cooler box we’re installing next week, and move on. The system will notify them.” The Last Kilometer She confronted the driver, Carlos,

That was it. No GPS. No temperature logs. No proof of delivery beyond a blurry photo that arrived three hours after the customer called to complain.

“That’s exactly why we need it,” she insisted. “We can’t afford not to know where our own product is.” Val didn’t hire a consultant. She hired Mateo, a disillusioned fleet manager who had built tracking systems for a failed grocery delivery startup. His office was the passenger seat of Truck #2. ETA: 09:47

Within a month, “Last Kilometer” idle time dropped from 18 minutes to 4. Delivery capacity increased by 23% without adding a single truck. Six months later, a new competitor launched in Santiago. They used the same cheap 3PL LogiTrack had once used. Their delivery window: “2 to 6 business days.”

Every afternoon at 4:00 PM, Valentina Díaz stared at the same spreadsheet column:

“That’s what the QR code is for. They pre-sign online.”